15 Steps for Creating a Successful Social Media Giveaway Contest Read
Getting “free stuff” on the internet is so normal, its almost boring. So when deciding to do a giveaway to reach a business goal be sure you think it out carefully. Giveaway products are becoming more “SPAM” like and simply part of the noise we filter out. You can’t even open an email from a trusted company or blogger without having an offer tossed at you that may or may not match your wants/needs/desires.
The following post gives concise tips on launching a successful giveaway program, what tools to use and how to get it in front of the right audience.
The rise of social media allows businesses to easily create their own contests and giveaways that can:
- Build links to your website (great for SEO)
- Increase traffic
- Create social engagement
This then can lead to increased brand awareness and the sharing of your contest on social networks such as Facebook and Twitter. So giving away something for free can result in free marketing.